Targeting the “People Also Ask” SERP Feature and Snippet Posted: 2020-11-18 Targeting snippets and people who also request SERP features Search engines have a particular business model: they exist to quickly direct you elsewhere. This is in direct contrast to your typical web business or social platform, where they do everything they can to keep you engaged and on that platform. This couldn't escape the attention of the good folks at Google.
And now many questions are answered directly on the search engine. This keeps you on the page a bit longer and (I imagine) increases the likelihood that you'll do another search or – shock, horror! - even clicking on a search ad. You've probably jewelry retouching service seen this a million times, but the following searches should all provide some form of answer right in the search results. "What is my IP?" "Calculator" “What is the square root of 196?” "Bowler Hat SEO Phone Number" For these types of queries,
it is no longer necessary to actually visit a third-party website, even when they refer directly to a business, as in the phone query example. seo bowler hat phone number We now get answers directly in search results, which is often very helpful for us users. Featured excerpts One particular SERP feature we see more commonly is known as a snippet (or answer box). A snippet is a summarized answer to the user's search query that usually appears at the top of search results. The snippet will include a brief answer to the question, a linked page title, and the page