UX design question Einstein said, “Keep everything as simple as possible, but not simpler. In an effort to ensure that all of your processes are streamlined, your website could actually leave users in the lurch. While businesses want their website to be clean and simple, too much simplicity can be confusing. Simplicity can be the key to innovative and intuitive design. Unfortunately, UX engineers often confuse simplicity with minimalism. A product may look simple but have hidden user interface complexities that prove intimidating to a user.
The concept may seem confusing, but think of it this way: design decisions that aim for minimalism can actually increase a user's cognitive load, which creates a less intuitive user experience. Common examples may include clickable icons that do not have text descriptions or non-standard gestures and illustrations. A special case is the employee data controversial burger menu. This three-line icon can provide a lot of additional information and functions in a box, but it can also be confusing. In fact, many app users choose not to use it. On the other hand, research suggests that some simple exchanges can improve the usability of a hamburger menu – for example, adding the word “menu” below.
The icon increased clicks by 7.2%, and placing the burger menu in a box increased them by 22.4%. Removing the three lines in favor of a "menu" button increased clicks by 20%.In other words, the best intentions can lead to UX failure. The hamburger menu's minimalist design — three horizontal lines — makes it easy to hover over. It's also not a standard icon, and it means different things to different users. He doesn't say, "Hey! Here are more features to watch. An additional problem with the hamburger menu is that it also hides potentially valuable content for your users.